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UID:543-199@badw.de.devweb.mwn.de
CLASS: PUBLIC
SUMMARY:Cloud TV: Technologie, business, content, and policy
DESCRIPTION:Few questions are fraught with more long-term implications than
  the way we shape our communications system. It is therefore important to u
 nderstand that we are on the verge of one of humanity’s greatest leaps in m
 edia and communications, and consequently also of one of its major disrupti
 ons of social, cultural, political, and economic arrangements. We are enter
 ing the 3rd stage of TV, that of “Cloud TV”, where content is delivered ove
 r the internet and wireless networks. In such a TV system technology innova
 tion will accelerate and diversify enormously. For reasons of interoperatio
 n, financial settlements, etc., this diversity will be held together by int
 ermediaries that are today called cloud providers, and through whom much of
  media content will flow. Based on their fundamental economic characteristi
 cs, the cloud operators might form a concentrated market structure. This is
  not just a matter of new pipes and platforms but of totally different arra
 ngements. New styles and genres of content will emerge. Media companies and
  industries will change. And the question faced by governments around the w
 orld is what rules to apply to this new Cloud-TV, and what the new problems
  and approaches might be.
LOCATION:Bayerische Akademie der Wissenschaften
DTSTAMP:20251111T140042Z
DTSTART:20170516T160000Z
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